Amazing Results in ONLY 15 DAYS!!!

I get quite frustrated from 30 day programs. I get more frustrated from 21 day programs.

Just now I saw on Instagram a 15 day program.

Seriously. WTF!?

What the fuck can you possibly achieve in 15 days?

In the post they’re hyping that it’s a diet plan, recipes, workouts, a group for support and coach all for only $150.

$150 for a 15 days program!?!

Now, $150 for a diet plan, workouts and coaching might not be that bad of a price, but again, what the fuck will you achieve in 15 days?

As always, I wonder then what?

This is the loophole.

Let’s say it’s a super strict cutting regimen. You actually see results because you go after it 100%. Heck, it’s only 2 weeks right. Anyone can go 100% for 2 weeks.

You’re so “successful” you lose 10 pounds!! Amazing results right!?!

But still, then what?

Will you be better off?

Will you be able to keep it off?

Will you have learned anything?

No you won’t. You will have forced yourself to succeed BECAUSE it’s so short term. You have ZERO plans or focus on the long term and how to MAINTAIN the results you just created.

Usually, you’ll be so exhausted by the intensity of the 15 days you’ll happily dance back into your “normal” routine and go right back to day 1.

This shit drives me crazy!

If you’re falling for this stuff and frustrated with not getting any results. You should be.

That stuff doesn’t work, it never works, and it never will. Stop falling for it.

I hope this post sheds some light on the process of these things and helps you see why. If you want long term results, get a long term mindset.

At least something beyond 15 days. Or 21. Or 30. Or even 90.

Please.

I won’t sacrifice your health for faster “gains”

Gain

Yes you are pursuing your fitness goal with maximal intensity, but is it at the sacrifice of other areas of your health?

I’m seeing this more and more lately so I wanted to address it.

Here’s my perspective:

I’m a Kinesiologist.

For the purposes of this article, all that means is that I study the movement and function of the body and how it works.

As a fitness coach, what this means is that when I create an exercise program for someone, I’m not only looking at their end goal and what they are trying to achieve, I’m also looking at their body and how well it functions.

What I see so much of today in the fitness industry is a singular focus intensity. Everyone wants HIIT workouts that “make me sweat”.

The good news from a coaching perspective is that making a workout hard is easy. I see endless amounts of videos on Facebook and Instagram of people creating insane workouts and super challenging variations of exercises. My personal simplification of it is: #JustAddBurpees

And it does make sense because intensity is how we get results.

It’s easy to make someone sweat and it’s easy to make someone work hard and push their intensity.

However, this often comes at a sacrifice to other areas of health or function in the body.

I see this in high intensity workout programs that don’t address body proper body mechanics and this creates added strain on joints and connective tissue.

I’m tired of seeing olympic lifts for added intensity meanwhile the knees and back are bending in ways that anyone watching knows is not right.

Bottom line, I’m not willing to make intensity the highest priority at the sacrifice of another area of health or physical function just for faster gains.

In my coaching I take the time to build a solid foundation with each client based on their individual needs. I take time to make sure they move and function well and I make sure they don’t develop other health issues just to lose a few quick pounds.

Unfortunately this process takes a lot longer than what we tend to see put in front of us online, but I don’t care.

I won’t sacrifice long term health for a short term result.

My goals is to help you create a body that not only looks good, but will function great for the rest of your life!

~ Chad

The real reason your program isn’t working

  • Not seeing results quick enough?
  • Hit a plateau?
  • Feel you need to try something else?
  • Feel like what you’re doing just isn’t working?

I get a lot of reasons for people wanting quit because “this isn’t working”.

They’ve hit some sort of plateau, aren’t seeing results quick enough or have just had a week or two “off the wagon” and have struggled a little bit.

They feel they won’t be successful with their current plan and that it’s just not working.

However, from my perspective, slow progress, plateau’s and struggle is totally normal and common.

In fact, I’ve never seen anyone NOT struggle with their goal.

To think you can start off on something new, never struggle and be able to reach your target perfectly the first time is a little crazy if you think about it.

What I usually see is that it’s not the program that’s not working.

The issue I see most commonly is time.

People haven’t put in the time needed to truly see results.

 

We wall want the results NOW!

And why not? We see endless amounts of ripped bodies and ads on Instagram and other social media telling us it can be done quickly and easily.

Really that should be your first warning sign! It’s all total bullshit!

However, you believe it because they have proof! There are clear photos of the success people have had. There are testimonials of how great it has been, how easy it was and how good they feel.

Now I’m not trying to discredit any of these programs because many are probably pretty good. I’m talking more specifically about the time or speed of these results that the plans and programs are suggesting.

In my experience the promotional testimonials you are seeing fall into the “results not typical” category. At best I would guess 1% of people see results that quickly. Especially the type of results that are going to last.

My challenge to you is to actually do some research. Put in some time, put in some work and maybe even reach out to others.

How many people have actually done that “90 day Shred” program? Of those, how many experienced the stated results? Of those, how many kept those results long term after the 90 days?

Of the truly successful ones, ask “How long did it take you to get these results”

I guarantee it won’t be an overnight success story. I guarantee they didn’t nail it on their first try with no struggle.

In the end, my guess is that you’re probably just going to finish this article and say “I know Chad” and go on with your day.

We all REALLY know right?!

However, if your fitness goals are set 3 months at a time I’d argue that you don’t know. If you’ve tried more than 2, 3 or 4 different programs with little success or success that didn’t last, then you don’t really know.

It makes sense in your head, but when you’re motivated to try something new you forget it and think you’ll be different. You think you’ll be part of the 1%.

You think THIS will be the program that finally works!

But please, please, please do the research! Don’t just take my word for it.

This article is just words and theory on a website. Get some proof! At minimum just ask some friends and/or truly look at your own track record.

It’ll be incredibly valuable the next time you hit a plateau or rut on your journey.

When you struggle, it’s not always just the plan or program that’s not working.

More often than not, it’s probably not working because you haven’t put in enough time to get past the struggle.

~ Chad

Quick Fix Weight Loss Doesn’t Exist

quick fix abs

Nowadays we are obsessed with instant gratification.

We have the world wide web at our fingertips, we have drones delivering our products within hours of ordering and we freak out if texts aren’t returned within a matter minutes. There’s even a product that cools down pizza so that we don’t burn the roof of our mouths when we take an immediate bite (replacing the annoying task of waiting five minutes for the pizza to cool down).

So, it makes sense that we expect an instantaneous result from our weight loss attempts. Right?

Wrong!

Unfortunately, the human body has not and never will catch up to the technologies of 2016. It’s still stuck in olden days, when long-term health and wellness beat out “a better body in weeks.”

Our bodies are not set for today’s pace.

They move slowly but they get the job done—ya know, the job of keeping us alive. And they do not react when well told to do otherwise.

The fitness and diet industry knows that but they’re not interested in following the laws of our bodies—they’re interested in making money. So, playing on our obsession with quick fixes, they push quick fixes and timed solutions, aimed at giving us our best body in a matter of months, weeks, sometimes minutes! Recognize the following marketing schemes?

“5 minute abs!”
“30 days to bikini body!”
“Meal replacement shakes — lose weight in a week!”
“Take this pill and watch the pounds shed off!”

And so on, and so on.

It takes nine months to cook us, seven years for us to get our adult teeth and 12+ years for us to reach puberty. Why do we think that we can completely change our bodies in a week?

quick fix abs

Now, I’m not saying that it takes 12 months to lose 5 pounds. But, I do know that it is physically impossible to develop visible core musculature with a five minute workout. And deep down, you do too.

Not only are these products misguiding and incorrect, they can also be very harmful to your body. Many of these products are loaded with harmful chemicals that affect your metabolism and, frankly, are cheaply made. Most meal replacement and conventional meal plan programs advocate low daily calorie counts – and a VLCD (very low calorie diet) is perhaps the worst way to lose weight.

Not only are they unrealistic (do you really think that you can survive on 1000 calories a day for the rest of your life? Really?) but they are severely damaging to your metabolism. The lower your daily calories dip, the slower your metabolism becomes. And, since your metabolism regulates your body all chemical reactions within your body, a slow metabolism is not only damaging to your weight loss efforts, it is damaging to your body in general. Take it from someone who actually was on a VLCD, it is not a road you want to go down!

Now you’re asking “why would the fitness and diet industry to this to us?”

The answer is actually in your question—it is an industry. As in, the goal of these businesses is not to look out for your health and well being but to make money. The fitness and diet industry makes $20 billion dollars a year. $108 million Americans are on diets every year and they are typically on their fourth or fifth attempt. These businesses make money when you buy their products for the first time—they make more money when you continue to buy their products after your second, fifth, eighth failed attempt at weight loss. They are actually counting on your failure because that is where their cash flow comes from.

So, how do you actually lose weight?

Well, first of all, know that it takes time – There is no such thing as a quick fix.

Unless you want to live on meal replacement bars for the rest of your life, you need to make a lifestyle change, develop habits that will stick with you for the rest of your life.

Habits like:

  • going to gym 3 days a week,
  • taking the stairs instead of the elevator,
  • aiming for 4-6 servings of veggies and fruit a day,
  • mindfully eating your meals

If you want to feel more in control, you can be more vigilant about your weight loss by tracking your calorie count (though it should never dip below 1300) and lifting weights. All of these habits will lead to a permanent, positive change in your body.

Now, it will take time—but wouldn’t you rather have a long, successful weight loss journey than five failed attempts at a quick fix?

So, my fellow dieters, let’s leave the quick fixes at the door. Throw out your meal replacement bars and shakes and laugh in the face of magazines that promise you a beach-bod in 30 days.

Instead, try to enjoy the slow but successful road to weight loss. Because, as the old saying goes, good things come to those who wait!

Allie